Raising capital and managing investors on SyndicationPro will help you raise more money, save you an incredible amount of time, and provide a great experience to your investors. Here's how to make the most out of it.
Communications
Click Here to review all of the potential emails you can send your investors during this entire process.
Make sure you understand the emails that will automatically go out to your investors. These are all listed in your Settings under the User Notifications tab.
Taking Reservations
Posting a reservation is not required but it helps you garner interest and take soft commitments for your deal long before you're ready to take actual investment requests. Here's an example of what you can tell your investors:
"Our deals fill up FAST, so I highly recommend making a reservation. It's a non-binding commitment but it will give you a priority over those who don't make a reservation and we'll also make sure we keep you updated as the deal becomes available."
As you drive people to make reservations you;
(1) better understand how much investor demand you have which helps you plan
(2) create a warm list of prospects to treat as a priority once you start accepting investments
You will see the "Add New Reservation" button on the portfolio page.
Once you have all of your offering documents and you're ready to start accepting investments you can click the "Convert to Offering" button. Everyone who made reservations will be listed on the Reservations tab and the platform will keep track who converts to an actual investment to help you prospect.
Setting Up the Offering
If you didn't take reservations, then click the "Add New Offering" button under the Portfolio page to get started.
All of the details your investors will see are listed on the Offering Details tab. Go through each section to build out the offering and click Preview at the bottom of the page anytime to see how it looks for your investors.
Keeping the Status as Draft will prevent anyone from seeing the offering.
Here's a quick checklist to make sure you're ready to start taking investments:
1. Offering Details tab
- all sections have been reviewed and filled out.
2. eSign Templates tab
- Make sure all profile types are assigned a template to sign. Here is the eSign Tutorial.
3. Practice Run
- If you haven't already, create an account as an investor using your personal email account.
- Create a group called Test and add yourself to this group.
- Set the offering Visibility to the Test group and change the Status to Accepting Investments.
- Login to your investor account and place an investment to make sure it's setup the way you expect it to be.
- Here is a quick video on setting up a Practice Round.
Managing the Capital Raise
Once you have the offering set and you're ready to start accepting investments then you can email all of your contacts to let them know that you're now accepting investments. See the communications section above for examples.
All of the investment requests will be displayed on the Investors tab of the offering. This page has everything you need to track and manage the raise.
The documents that investors sign will be listed on the Subscription Documents tab. With one click you can send email reminders to those who haven't signed their documents from this tab.
Here is a video of this in action.
Managing Investors
Here is an article on how to easily Send Updates to your investors.
Here is an article on how to Add Distributions for your investors.
Visit the Reports page to pull useful reports like the Tax Report which pulls all of the details your CPA needs at the end of each year in order to file your partnership returns.